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Telford- based Marketing Consultant gets Facebook boost from Theo Paphitis

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A Telford-based firm has received a business boost from Retail Entrepreneur Theo Paphitis.

Last week, Kim Gilmour owner of Connect Marketing tweeted Theo about her business during ‘Small Business Sunday’ and was one of six weekly winners to gain a retweet or repost by Theo to his over half a million Twitter and Instagram followers. The weekly initiative, set up by Theo in 2010, now has over 3,500 #SBS winners and supports small businesses in the UK.

Business and retail entrepreneur and self-confessed Shopkeeper, Theo re‐tweeted Kim’s message to his over 500,000 Twitter and Instagram followers and as a result, Connect Marketing has gained more followers and additional publicity for their social media marketing and consultancy. They are also profiled on the #SBS website (, exclusive to all Small Business Sunday winners.

Kim Gilmour said “As a solopreneur, it is great to have support from Theo because I am always telling my clients to post on Small Business Sunday to raise their profile. This time Theo has profiled my business and helped spread the word about my passion to support business, running two female networking groups and my charity work to his following.”

Small business champion and Ryman Stationery, Robert Dyas and Boux Avenue Chairman, Theo Paphitis, said: “We are thrilled to welcome new #SBS members every week and highlight just how important it is to support our small businesses here in the UK. My vision is that everyone who has ever won an #SBS re-tweet from me becomes part of a friendly club; like-minded individuals who can share successes and learnings. The website will also give a valuable profile to the winners chosen and I wish Connect Marketing every success.”

Anyone looking for a re‐tweet from Theo should tweet on Twitter or do an Instagram post to him about their business on Sunday between 5 PM and 7.30 PM and include the hashtag #SBS. Six lucky businesses are re‐tweeted every Monday at 8 PM and then invited to enter their profile on the new website, attend the annual #SBS networking event and take advantage of the networking opportunities.

‐ Ends ‐
For further information, please contact Kim

For further information about Small Business Sunday please visit

Picture Caption: Kim Gilmour, Connect Marketing’s image that captured the attention of Theo Paphitis,



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